Business Growth On Purpose

Sales as a Valuable Service with Lisa Smith || Ep 402

Today, we have the pleasure of welcoming our guest, Lisa Smith, who is highly skilled in generating value in sales scenarios. Lisa guides individuals on how to create value in sales situations and conquer any negative thoughts that might hinder sales. During our discussion, we will explore the key aspects that you should keep in mind to steer your sales toward success.
Lisa is an esteemed sales coach and consultant who specializes in assisting female executives and business owners. According to Lisa, genuine transformation in one's career or business comes with a change in mindset about sales.
Through coaching, consulting, and training, she works diligently every day to bring about revolutionary change. Lisa launched SMITH Co. in June 2020, becoming a "COVIDpreneur." Despite the challenging economic climate, she managed to surpass six figures in her first year. With 30 years of experience selling B2B services in various economic situations, Lisa has amassed a wealth of diverse experiences. She understands her clients' challenges inside out because she has been in their shoes herself.
Once you finish listening to today's episode, feel free to check out Lisa's website for additional information. 

Contracts Matter with Lisa Scott || Ep 401

Today we have Lisa Scott as our guest. She is the owner of a company that assists in contract management during stressful scenarios, such as mergers and acquisitions. This topic is significant for individuals who plan to sell their business in the present or near future. We will cover ways to prevent obstacles that may hinder a successful deal conclusion.
Lisa is a dynamic and experienced entrepreneur, business strategist, people developer, and licensed attorney in California. She has a wealth of knowledge in building successful alternative legal services companies, drafting and negotiating contracts, implementing strategies, developing partnerships and portfolios, managing supplier diversity and sourcing operations, and overseeing contracts and suppliers. 
Once you've finished listening to today's episode, be sure to check out Lisa's website for further information!

Special Feature: Who Needs a Strategy When Orders Are Up 20% with Manufacturing Masters || Ep 400

Today's episode features a recent interview hosted by Allison DeFord from Manufacturing Masters. 
In this episode, Jose discusses four things that will help you realize you need a strategy even if your orders are up 20% year over year. 
Top-line growth (strategically) 
Margin (reduce your risk exposure) 
EBITA-Net Profitability (staying in control; being proactive)
Valuation (run your business like it's always for sale)
Jose and Allison tackled the challenging question of how business owners can utilize current growth to prepare for potential setbacks in the future.
 

Failure Is Not an Option with Aneesa Muthana || Ep 399

Sometimes, owners can feel on an island when it comes to a sense of urgency. Culture-making is the difference. A healthy culture multiplies your sense of vision and purpose.
And when failure is not an option, you need to have a culture around you that shares your urgency.
Today’s guest is Aneesa Muthana, the CEO of Pioneer Service Inc. Aneesa has seen her company through difficult times and taken it to new heights by building an intentional culture of success, and more importantly, a human culture.
In this episode, we will discuss manufacturing, winning, and not accepting failure as an option. There are a lot of great insights in this episode so listen carefully as we dive in!
Aneesa Muthana is a hands-on leader with extensive experience in almost every aspect of a production machining environment. After nearly three decades as CEO and owner of Pioneer Service, Aneesa attributes her success to building a team that embraces continuous improvement, diversity, and leading-edge technology.
She’s won numerous awards including the Manufacturing Institute’s Award, 2019 NAWBO Woman Business Owner of The Year, Crain's 2019 and 2020 Notable Woman in Manufacturing, and SWE “Women Engineers You Should Know.”
After listening to today’s episode, visit Aneesa’s website to learn more about Aneesa and Pioneer Services. 
 

Using Your Finances Strategically with Florian Meyer || Ep 398

We say it all the time - the weeds of your business limit its growth. As a leader, you need to be able to see beyond the day to day books and make big picture decisions about how to use your money.
Today's guest is Florian Meyer, a fractional CFO of Newhouse Partners. Florian works with companies in mid-market companies in the industrial and manufacturing categories. He will discuss how it's not all about keeping track of the books but making the big-picture decisions that affect the future success of your company. 
Florian has been involved as an interim Chief Financial Officer and Board Member as a change agent to allow the companies to be focused and successful. Have done this type of consulting for over twenty years.
Currently specializes in financial corporate change management with specific experience in corporate leadership, finance, controllership, and treasury functions. He is sought out by mid-sized companies for his insightful identification of opportunities and his pragmatic approach to leading corporate change to renewed growth and profitability.
After listening to today's episode, connect with Florian to see how he might help you optimize performance, productivity, and profitability! 
 

How to Create an Innovative Strategy with Ross Youngs || Ep 397

Innovation is what sets market leaders ahead, but most business owners view it as a luxury. It can feel like your day to day responsibilities are too demanding to focus on innovation.
If you want to succeed, you need to start with an innovative strategy that solves problems for your customers and for you. Our guest today can help you do just that.
Our guest today is Ross Youngs, President of Univenture and Founder and CEO of his most recent venture, Biosorta. Ross is a lifelong inventor and entrepreneur, has had companies on the Inc. 500, has solved industrial problems, and is on the verge of solving biomedical issues as well. Ross will bring interesting perspectives on bringing new products to market in practical ways. 
Ross Youngs founded Univenture, Inc. in 1988 alongside the invention of his Safety-sleeve® disc packaging design; in the 25 years since, Univenture has grown to become a full-service designer, manufacturer, and distributor of packaging products used in dozens of industries the world over.
Ross has spent over 30 years inventing products, technologies, and processes for a variety of industries, and holds over 75 patents worldwide. He is driven to innovate by a focus on what is better, faster, and less expensive. Ross’ recent major innovations include an R&D 100 Award for collaboration on biopolymer technologies. In 2009, Biosortia was awarded a $6 million ARPA-E (U.S. Dept. of Energy R&D) grant for its algal harvesting technology, which helped lead to the development of Biosortia’s drug discovery platform.
In 1998, Ross was awarded the Ernst & Young Ohio Entrepreneur of the Year award. Additionally, the U.S. Small Business Administration honored him as their national “Business Person of the Year" in a presentation made by Vice President Al Gore.verse advisors, to lead its success.
After listening to today's episode, visit Ross' website to learn more! 
 

Differentiation is a Choice Owners Need to Make with Sean Kline || Ep 396

Our guest today is Sean Kline CEO of Turbotek. In today's episode, Sean will enlighten us on the current state of the economy and its impact on small to mid-sized business owners. Additionally, he will guide us on how to utilize technology to achieve maximum success.
At Turbotek, a Small Business IT Company, Sean is in charge of leading and managing the company. He ensures that all resources are efficiently utilized, providing quality services to customers in a cost-effective manner. Before joining Turbotek, Sean held various positions in notable companies such as RSA, Mercury Interactive (acquired by HP), Empirix, and Teradyne, where he worked in product management, marketing, sales, and technical roles. Sean holds a BA in Computer Science from Cornell University and an MBA from the Yale School of Management.
After listening to today's episode, visit Sean's website for a thirty-point cybersecurity readiness checklist which he will personally review with business owners. 
 

Success Syndrome: The Unexpected Obstacles Faced by Thriving Businesses with Larry Mandelberg || Ep 395

Our guest today is Larry Mandelberg of Mandelberg Consulting. Larry collaborates with owners and their leadership team to manage changes effectively. He emphasizes that businesses do not simply die, but rather they commit suicide.
Larry Mandelberg is an experienced entrepreneur who specializes in resolving difficult business challenges. He has established four start-ups, overseen a merger, and executed a successful turnaround. 
Despite encountering business failure, he has gained valuable experience from his thirteen businesses. 
His consulting practice offers services such as leadership team development, change management, strategic planning, executive coaching, and ethics training to midsize organizations and their boards.
After listening to today's episode, check out Larry's website to access a free report on reviving your business plan and achieving your goals.
 

Simple Video, Powerful Selling with Zach Fragapane || Ep 394

Many business owners struggle with promoting themselves effectively and standing out online. One common challenge is communicating their vast knowledge to their audience.
Our guest today, Zach Fragapane from GrowthMatch, will be sharing his process for capturing effective videos to help you build your presence and identity on social media. He'll be discussing how to create more powerful content to increase your reach.
Zach helps businesses build trust with new customers by conducting interviews and creating short but powerful videos and social media posts. With 16 years of experience working with tech startups and service businesses, he specializes in marketing, product management, and customer discovery.
After listening to today's episode, you can visit Zach's website to schedule a free content strategy call with him. Before the call, Zach will conduct research on your business and provide a complimentary content strategy approach during the call.

Driving Business Growth through Positioning, Marketing, and Sales with Justin Quinn || Ep 393

Today, we have a special guest, Justin Quinn, CEO of Focused On Machining. Justin is an expert in growing businesses in a commodity category and has discovered effective methods to distinguish his business from competitors. In this episode, we will gain valuable insights on positioning, marketing, and sales from Justin.
Justin's professional career started in the Air Force, where he worked as an Aircraft Mechanic for six years. His job involved ensuring the C-17 aircraft was in good condition to fly. He traveled to various locations, including Afghanistan, Iraq, and Antarctica, to serve as a flight mechanic and guarantee the aircraft's functionality. In 2016, Justin acquired Focused on Machining. Currently the President of Focused on Machining, Justin manages the day-to-day operations, business development, and strategic planning for the business. 
Over the past four years, Justin has expanded the company's customer base and equipment inventory, resulting in a remarkable growth of over 300%. The main areas of growth have been in the aerospace, defense, and medical industries.
After listening to today’s episode, visit their website to learn more about Justin and Focused on Machining.