Business Growth On Purpose

The New B2B Leadership Principles with Nils Vinje || Ep 117

Yeah, sure some people are "natural born leaders", leadership as a skill is almost always cultivated. It's intentional, it's articulate, and is consistent. How do you do that?
Our guest today is Nils Vinje. Nils runs a company called 30 Day Leadership. His specialty is on B2B leadership - specifically a leadership framework for highly effective organizations.
After partnering with hundreds of leaders across many different industries, he learned one important fact: in order to become the leader you have always wanted to be, you need a playbook.
As a result, Nils has authored the 30 Day Leadership Playbook - a compilation of 20 years worth of leadership training. After listening to today’s episode, check out the B2B Leaders Academy and get everything you need to grow your leadership skills.

The 1-2 Marketing Punch to Drive New Revenue with Jose Palomino || Ep 116

Welcome back to our series on the 10 changes you can make TODAY to reignite your revenue growth. Our topic du jour is marketing, and specifically marketing for lead generation.
Marketing is the weak point for many businesses because they're experts in the service or product they provide... but that's not the same thing as being an expert in marketing.
These two actions you can take will help you move the needle in the right direction and get you on your way to bigger, more substantial growth.

Yes, Business Can Be... Easier with Chris Westfall || Ep 115

Today’s guest is Chris Westfall of Westfall Online. Chris is a specialist in leadership communication, but especially in the power of story. Listen closely because there are some great insights in this episode. Chris will also talk about his new book and how it will loosen the bow strings if you're in leadership, if you’re an owner, if you find it all getting a little bit hard, then listen closely and we will look at how it can get easier for you.
Chris is a business coach, keynote speaker, consultant, and author who has helped launch over 60 businesses, raising over $100 million in capital investment. Entrepreneurs, executives, and future leaders turn to Chris for guidance on peak performance, team building, business development, branding, and more.
After listening to today’s episode, visit Chris’ website to learn more about Chris and the services he provides.

Becoming a Leader of Growth Culture with Meny Hoffman || Ep 114

Our guest today is Meny Hoffman of Ptex Group. Meny is many things. He does things in the area of marketing and business growth, working with all types of companies from around the world. But today we will be focusing on something he helps leaders with: effective leadership for growing companies. Listen closely as we discuss some key principals that you can apply right after this episode to improve your leadership and performance of your organization.
Meny Hoffman is the CEO of Ptex Group, an award-winning branding, and marketing agency headquartered in Brooklyn, NY. A lifelong entrepreneur, passionate about creating winning strategies that help growing businesses flourish, Meny has been successfully helping brands grow and thrive since 2001. He is the founder of the Let’s Talk Business (LTB) podcast, designed to provide entrepreneurs with powerful tools they’ll need to learn, grow and lead.
After listening to today’s episode, visit his website to learn more about the Ptex Group.

3 Product Strategies to Reignite Revenue Growth with Jose Palomino || Ep 113

Ready to talk shop today? Jose leads the discussion on how to fine tune your offer to:- Deliver on your promises- Delight customers with creative delivery- Drive repeat business by improving value deliveryAfter today's episode, you'll be equipped with immediate, practical steps you can take to develop and launch a customer-centric offer that will drive your revenue growth again.

OWNER INTERVIEW: Jumpstarting a Growth Culture with CEO Tammy Bernier || Ep 112

Today’s guest is Tammy Bernier, CEO of Duperon Corporation. We will discuss how to accelerate your growth through using the most critical resource you have: your people. Get ready to hear some key principles and examples of how paying attention to your critical resource will pay dividends in creating a better workplace for your people and better outcomes for your customers.
Tammy is an entrepreneur, manager, and visionary for transforming the meaning of doing business. As the CEO of Duperon Corporation, Tammy brings more than 35 years of experience in management. The Duperon team has seen the business thrive under Tammy’s leadership and has become a standard for world-class organizations.
After listening to today’s episode, visit her website to learn more about Duperon and the services they provide.

Making Your Website Buyer Centric with Sam Moss || Ep 111

Our guest today is Sam Moss of 1Click Agency. Sam will share key principles about creating a buyer-centric website and why it is so important in B2B. We are going to learn about how to leverage content, design, and how to really think about that website so that it becomes a critical part of your marketing and sales strategy. Especially important, is that you really think about making the necessary investments the smart way so that when you need to redesign your website, you know what to focus on and what questions to ask when you’re looking for help to pull it off.
Sam Moss co-founded 1Click Agency at the beginning of 2016. What started as a side business with many services, quickly turned into a focused, full-service website design and development agency with a team of 13 developers.
Sam also hosts a podcast, B2B Made Simple; a great listen if you are a marketer at a B2B SaaS or tech company!
After listening to today’s episode, visit Sam’s website for more information and to learn more about the service offered by 1Click Agency.

3 Fast Strategy Actions to Spark Revenue Growth with Jose Palomino || Ep 110

We kick off our 4 part series on fast actions owners can take to start driving more (and better) revenue growth.Today, we tackle high level strategy and readily attainable changes you can make. With these three small changes, you can change the trajectory of your business.

OWNER INTERVIEW: Taking on Established Giants... and Winning with Gilles Bertaux || Ep 109

What would you say if we claimed to know someone who is taking on Microsoft and Google as a start up... and winning?
Our guest today is Gilles Bertaux , the CEO and founder of Livestorm.co. They are a cutting-edge video engagement technology. What’s interesting about them is that they went from being a scratch startup, to a growing business in a technology space that is dominated by some big names, including Microsoft and Google. Yet, they’re growing!
As a first-time entrepreneur, Gilles co-founded Livestorm in 2016 along with Robin Lambert, Tom Forlini and Vincent Garreau. In 2020, Gilles raised $30M in series B to accelerate Livestorm’s presence in Europe and the US and scale its go-to-market strategies towards mid-market and Enterprise.
Now 4,000+ companies trust Livestorm to organize their meetings, webinars or online events. Livestorm has been recognized by G2 as a Leader 2021 in the categories “webinar” and “web conferencing”.
After listening to today’s episode, check out this article detailing the economic impact of Livestorm.

How to FIND Your Best Messaging with Tamsen Webster || Ep 108

If you've ever hit a writers block while trying to craft your brand + offer messaging, you can breathe a sigh of relief. We found just the person you need to meet.
Today’s guest is Tamsen Webster, the author of the book, Find Your Red Thread. It's an important book around messaging; messaging that will make your offer to your marketplace or target audience more impactful for you.
Tamsen honed her trademark Red Thread approach in and for major organizations like Johnson & Johnson, Harvard Medical School, and Intel, as well as with hundreds of individual founders, academics, and thought leaders.