Business Growth On Purpose

Welcome to Business Growth On Purpose hosted by Jose Palomino, CEO of Value Prop Interactive. Every week, you'll hear insights from leading B2B growth experts and veteran business owners from around the world. You'll also hear Jose's own insights gained from a few decades of B2B sales and marketing experience. The result is THE show for B2B Owners who are hungry for growth, stuck on a revenue plateau, or just want better ways to deal with the everyday challenges of revenue growth. If you need help taking the next steps to take control of your business growth, come check out what we're doing at ValueProp.com.

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Episodes

Thursday Mar 07, 2024

Today's guest is Kim Wolf, of Kim Wolf Consulting. Kim is a specialist in continuous improvement - specifically in the field of manufacturing business.
In today's episode, Kim will share some great ideas on how this moment in history, including tight supply chains and demanding customers, can be leveraged to create even more success. 
Kim was born and raised in Pennsylvania and graduated from Pennsylvania State University with a BS in Mechanical Engineering Technology and Math. She has had a successful career, holding multiple managerial roles for several companies including Pepperidge Farm, Cambell's Soup, and later, as the Vice President of Operations and Director of Manufacturing for The Original Cakerie and McCormick Canada. 
Now, Kim focuses her efforts as a consultant, developer, and partner. She offers consulting to manufacturers to share her experience in successfully using world-class tools and processes, including:
World Class Maintenance programs
JHSC and other safety initiatives
She also offers executive and middle management leadership coaching for companies who are investing in the long-term success of their leadership team. 
After listening to today's episode, visit Kim's website if you are ready to bring these tools into your workplace to drive results, empower employees, and implement change through development and systematic planning.
 

Tuesday Mar 05, 2024

Is it really money that drives your business? Or is there something deeper? And more... lucrative?
Our guest today is Casey Jacox. Casey is an elite seller who is now coaching others to reach elite status in B2B selling. Specifically, Casey knows how to build relationships that drive sales growth. And if you can win the relationship, you can win the deal.
In this episode, we are going to cover key principles on how to show up and win the relationship. We will discuss how focusing on the relationship will help you win more deals. 
With more than 20 years of business experience, Casey's leadership helps companies emphasize building relationships and not just transactional business deals.
He's a father, a husband, a coach, a podcaster, a speaker, and an author who is the same person in and out of work. Casey is now the founder of Winning The Relationship, LLC, a consulting firm providing sales leadership and coaching.
Additionally, Casey is the host of The Quarterback DadCast, a podcast that offers stories, advice, and wisdom for fathers looking to improve their leadership skills and emotional intelligence.
After listening to today's episode, be sure to check out Casey's book, Win the Relationship, not the Deal. 
 

Thursday Feb 29, 2024

Our guest today is Tom Stanfill. Tom is an expert at adapting sales teams and processes to the new reality that the buyer is in control and that the buyer does not want to be sold.
In today’s episode, we will discuss ideas and principles that Tom wrote about in his book, UnReceptive: A Better Way to Sell, Lead & Influence. If you apply his principles, you can grow your sales; especially with customers that haven’t given your services or product serious consideration. 
Tom Stanfill is CEO and co-founder of ASLAN Training, a global sales enablement company appearing for nine consecutive years in the Selling Power Top 20. Since 1996, ASLAN has worked with many Fortune 500 companies, training more than 100,000 sellers and leaders in over 35 countries. Tom is dedicated to helping sellers eliminate buyer resistance and cultivate receptivity.
After listening to today’s episode, visit Tom’s website to learn how to turn disinterested buyers into receptive buyers.
 

Tuesday Feb 27, 2024

Our guest today is Jacob Salem, Founder, and CEO of EZ Metrics. His focus is on digital marketing that is measurable to help grow business. In today's episode, we will go over four key fundamentals to growing your business on purpose.
Jacob Salem is an accomplished thought leader in the business and digital marketing space. He is helping people from all walks of life realize their dreams of financial freedom. He is dedicated to ensuring his clients have access to the best resources, insights, and strategies designed to help them reach higher levels of success. 
His knowledge and years of experience have led him to develop a system based on six key principles: faith, love, loyalty, character, honesty, and integrity. As the Bible states: “Commit to the Lord whatever you do, and your plans will succeed” (Proverbs 16:3 NIV). 
With Jacob as your coach, you can be sure you’ll have everything you need to achieve financial independence and create a better future for yourself!
After listening to today's episode, visit Jacob's website to learn more. 

Thursday Feb 22, 2024

Few things are more important to your long term growth than recognizing momentum. And more importantly - how to turn today's momentum into sustained growth.
If you're experiencing success in your business, today's episode with Jose Palomino dives into practical strategies to keep your momentum rolling. Set yourself up for long term success by leveraging the abundance of today.
 

Tuesday Feb 20, 2024

Our guest today is Sean Glaze of Great Results Teambuilding. In this episode, we will talk about building cultures that will help you retain and attract people, and build a leadership environment so that you are building teams that are performing better and are happier doing so. 
Sean Glaze is an author and leadership expert who has worked with clients like the CDC, John Deere, and Emory University to increase collaboration, boost productivity, and build exceptional workplace cultures. 
Sean’s engaging conference keynotes and interactive team-building events help you develop more effective leaders.
As a successful coach and educator for over 20 years, Sean gained valuable insights into developing winning teams - and founded Great Results Team Building to share those lessons. Sean’s books, Rapid Teamwork, The 10 Commandments of Winning Teammates, and Staying Coachable are entertaining parables with powerful insights and takeaways for team performance and leadership development!
Visit Sean's website to access over 50 FREE team-building resources, teamwork articles, and useful links to become a more effective leader and build a more positive and productive team culture.

Thursday Feb 15, 2024

Today, we kick off a new 3-part series on what to do when things are going well. We're digging into how to turn your current success into lasting prosperity.
This first episode deals with a critical component many business owners think they get right. 
When's the last time you took a thorough look at your best customer's business? How well do you understand their reality on the ground, especially their biggest problems that you can help solve?
These are the kinds of questions Jose answers in this episode - you won't see your business the same when you're done.
 

Tuesday Feb 13, 2024

Our guest today is Ken Burke, founder, and CEO of The EntrepreneurNOW! Network. Ken is particularly focused on delivering educational courses online, but not in the academic sense. Rather, Ken focuses on how this approach can be used to build closer connections with your prospects and existing customers. 
Ken is a speaker, serial entrepreneur, mentor, and author. Ken founded MarketLive, a market-leading, enterprise-class eCommerce software platform used by major merchants generating $2b in online sales through the platform. He sold MarketLive to Vista Equity Partners in 2016. 
Ken has taught well over 10,000 entrepreneurs how to successfully start and grow their companies. His courses are viewed by students all over the world. Ken recently published his book called, "Prosper: 5 Steps to Thriving in Business and Life".
After listening to today's episode, visit Ken's website for free resources!
 

Thursday Feb 08, 2024

In today's episode, Jose tackles the 4 best angles you can take to create clear, unique value for your best target customers. Jose covers the 4 pitches of:
Your ROI story
Making a time-saving impact
Removing their hassle
Being a risk mitigator
If you can sharpen any one of these angles, you can unlock the accelerated customer growth you have been looking for. Equipped with an articulate value prop, your ideal customers will find a faster, clearer answer to the question, "Why you?"
 

Tuesday Feb 06, 2024

Today's episode introduces us to a business owner who is leading a company that tackles innovation, client experience, and technology all in a day's work. 
Our guest today is Slava Podmurnyi. Slava is the CEO of a company called Visartech. They make custom software options available to a wider range of businesses, delivering great experiences for their end users.
If you're a small business, you may do everything off the shelf, but as you start growing, you might find you need something a little different. In today's episode, we will discuss custom software and Slava's entrepreneurial journey, and how he's built an international business.  
Slava is the Co-Founder and CEO at Visartech, where he is responsible for the strategy and business development of a software product development agency. He drives the company’s business vision implementation. Slava is an expert in innovative technologies and shares his experience on various platforms, especially event platforms (G2 Reach, GFiT, etc.) and media platforms like Forbes.
After listening to today's episode, visit Slava's website to learn how he helps people & businesses!
 

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