Business Growth On Purpose

Leveraging Custom Software Solutions with Slava Podmurnyi || Ep 187

Today's episode introduces us to a business owner who is leading a company that tackles innovation, client experience, and technology all in a day's work.
Our guest today is Slava Podmurnyi. Slava is the CEO of a company called Visartech. They make custom software options available to a wider range of businesses, delivering great experiences for their end users.
If you're a small business, you may do everything off the shelf, but as you start growing, you might find you need something a little different. In today's episode, we will discuss custom software and Slava's entrepreneurial journey, and how he's built an international business.
Slava is the Co-Founder and CEO at Visartech, where he is responsible for the strategy and business development of a software product development agency. He drives the company’s business vision implementation. Slava is an expert in innovative technologies and shares his experience on various platforms, especially event platforms (G2 Reach, GFiT, etc.) and media platforms like Forbes.
To learn more, visit https://www.valueprop.com/

The Five Questions for Every Growth Strategy with Jose Palomino || Ep 186

Is your approach to growth systematic? Is it a clearly defined process with targets, steps, and measurable outcomes? Today, we cut through the jungle of growth strategies and boil your strategy down to five simple questions.
Listen in to engage with these questions, and you'll the foundation of a strong growth strategy in 10 minutes!
To learn more, visit https://www.valueprop.com/

Why Owners Need a Sounding Board with Phil Fraser || Ep 185

If you want to keep growing, you never want to be the biggest fish in the pond, right? You don't want to be the "lonely owner" who gets bogged down in their own echo chamber. Growth is best accomplished collaboratively, and that's why you need a sounding board.
Today's guest is Phil Fraser. In today's episode, we are going to talk about something every owner knows they need, but not every owner takes advantage of. Specifically, we will be discussing the importance of finding someone that can serve as a sounding board as you process the many issues you face as an owner of a business. Phil is an expert in this because he has lived the journey of a business leader leading to a successful exit. He focuses now as a business sounding board for owners in the SME category.
Phil went from a kitchen table start-up, with no investment, to a multi-million-pound sale to a PLC 18 years later. He has traveled the complete SME business journey. Phil now works with ambitious SME-owners as a Business Sounding Board (think somewhere between Business Coach, Business Mentor, and ‘personal NED’).
In simple terms, he is a pair of ears and an extra pair of eyes’ for SME Owners helping them to be better at what they do. Phil’s mantra is, "It doesn’t need to be lonely at the top".
To learn more, visit https://www.valueprop.com/

Why Strategy Matters to SME Businesses Part 2 with Jose Palomino || Ep 184

The biggest problem with business strategy might be just how often it gets put on the back burner. If we're being honest, this is an even bigger problem when the status quo is calm. If there's no pain point to solve, business owners don't always look for strategic solutions.But today, we're digging into why you need to keep your strategic vision active and evolving. Even when you're in peaceful stretches for your own business, the world around you is far less reliable. Change is coming, and you need to be getting stronger.Join Jose today as he discusses decisions you can make to improve your company's horizon with sharper strategic vision.

Designing Your Dream Team with Ken Rusk || Ep 183

Hard work. Trial and error. Life long learning. These are a few of the qualities that make entrepreneurs successful. While they take time to cultivate, entrepreneurs like Ken Rusk of Rusk Industries are turning their attention to the next generation to help instill these qualities.Ken is a successful entrepreneur who helps people figure out their next steps in their personal lives. In this episode, we're going to talk about how this connects to running a business successfully. He is the author of the book, Blue-Collar Cash, a New York Times Best Seller. Ken spent his younger years digging ditches and working in construction. He never went to college. Instead, he made goals, planned, and worked hard for thirty years. Now, Ken is a very successful entrepreneur with multiple businesses and revenue streams.Ken Rusk specializes in mentoring and has coached hundreds of young people in areas such as short-, mid-, and long-term goal setting, life visualization, career paths, and sound financial planning. He is passionate about helping people achieve their dreams regardless of their educational background or past.

Why Strategy Matters to SME Businesses - Part 1 with Jose Palomino || Ep 182

There’s a word that often gets treated a little differently in the small and mid-market, and that is the word strategy. In big companies and corporations, all they talk about is strategy whether it’s their go to market strategy, their branding strategy, or their product development strategy. That word has a lot of currency in those circles.
Yet in over 20 years of providing coaching and consulting for mostly small to mid-market business owners, mostly in B2B, I found that often crossing that chasm requires a strategic perspective. It sometimes gets a little pushback because for a lot of businesses that are a little smaller, the sense of needing a big strategy feels overwhelming.
I've seen this when small businesses bring in strategy, people who have done a lot of work in large companies. It just feels too big for a 10, 20, or 30 person company. So it's not that the owners aren't smart enough to know they need a strategic vision, but the way it's done is often just too big.
That’s why I want to talk a little bit about an approach that could be very useful. If you're a leader now listening to this, even if you're a leader in a Fortune 100 company, everything here will have great application. Especially if you're in a small to mid market B2B company, I believe this will be very useful to you.
To learn more, visit https://www.valueprop.com/

The Discipline of Now with Eric Twiggs || Ep 181

For entrepreneurs, there is a world of difference between the words "could" and "did". The key to that difference? Procrastination. It's time to let your best ideas come to life and help grow your business on purpose.
Today's guest is Eric Twiggs, founding partner and president of The What Now Movement. In today's episode, we are going to talk about the discipline of now - the discipline of getting things done. We will discuss why we all struggle with that from time to time and some ways we can get into this discipline of getting things done so we can accomplish what we want to in our lives and our businesses.
Eric Twiggs' mission is to build high-performing entrepreneurs, authors, and career professionals, who are prepared for life’s unexpected curve balls.
He is the author of The Discipline of Now: 12 Practical Principles to Overcome Procrastination. The Discipline of Now has been recognized as a Global Top Ten Finalist for the 2020 Author Elite Awards in the category of Best Self-Help Book. This recognition was based on the combination of the following criteria: cover design, content, popularity, and social contribution.
As a Certified Life & Business Coach, Eric has conducted over 28,000 coaching sessions, helping executive leaders and entrepreneurs who have moved from feeling frustrated to finding fulfillment.
He has also led organizations of 500 or more people in corporate America and shared his message with corporations, associations, and congregations across the country.
To learn more, visit https://www.valueprop.com/

The New Rules of Digital Marketing with TJ Murphy || Ep 180

"Noise and shiny objects" sums up the way many business owners might describe the complex world of digital marketing. Our guest today serves as a guide to help connect business owners connect with the strategies they need to put their focus back on to growing their business.
Today's guest is TJ Murphy, CEO of Hite Digital in Bend, OR. In this episode, we will talk about what's changed in the world of digital marketing. We will discuss things you should be thinking about if you're looking to leverage digital marketing to create more opportunities.
TJ Murphy resides in beautiful Bend, Oregon, and is the owner of Hite Digital, where he and his team focus on serving businesses and empowering talented people. Hite provides web design, branding, and digital marketing services to businesses in every industry, empowering their growth through ROI-driven campaigns and strategies.
After listening to today's episode, visit TJ's website to schedule a complete digital audit of your current marketing efforts.
To learn more, visit https://www.valueprop.com/

Leadership on Purpose with Michael Sonbert || Ep 179

Culture can be your greatest asset as an owner – it multiplies the value of every team member when it's done right. It attracts better employees and keeps them longer. But how do you do that as the leader of your business?
Our guest today is Michael Sonbert, CEO of Rebel Culture. In this episode, we are going to talk about business culture because there's nothing more important in the world of business right now; especially in light of the recent changes that are occurring.
We will talk about practical things owner-leaders of businesses can do to ensure that their culture is a growth culture, a positive environment where people want to work, and want to work well to accomplish the goals you set for your business.
Michael Sonbert is a bestselling author, speaker, performance coach, educator, and the founder and CEO of Skyrocket Education and Rebel Culture. He’s turned his passion for educational reform into a global call to action for corporate leadership transformation. Using his own story of overcoming addiction, despair, and unfulfilled potential, Michael reclaimed his life and is committed to leading a Rebel Culture Revolution.
To learn more, visit https://www.valueprop.com/

The Future of Business Collaboration with Charles Fry || Ep 178

In a perfect world, every person you hire would multiply the value of your team, not just add to it. With the right collaborative environment, you can take intentional steps in that direction.
Today's guest is Charles Fry, CEO of CODE Éxitos. Charles and his company are focused on bringing digital products to life. In this episode, we will talk about the modern workplace; how to get people working together collaboratively, and the challenges that presents for international businesses.
Charles Fry is a technology entrepreneur and investor who has launched and grown successful companies in e-commerce, logistics, and IT services.
He focuses on the human element of management and leadership to create opportunities and build something great from nothing. Charles' experience enables him to guide clients toward creating digital products that are attractive to investors and customers.
He is dedicated to making the world a better place through business and is most often found in the company’s innovation centers in Austin, Texas, Ann Arbor, Michigan, and San Pedro Sula, Honduras.
To learn more, visit https://www.valueprop.com/